There's a moment when you've wrapped a present really well — good-looking paper, tight corners, gorgeous ribbon — but it still looks like it's missing something. Not more tissue paper. Not a gift tag with a generic sentiment. Something they'll actually keep, that says "them". That's where a bag charm comes in. Clip one to the bow, tuck the ribbon through the loop, hand it over. The gift does its job. The needlepoint charm becomes the thing they put on their actual bag the next day and get asked about for the next six months. Match the charm to the person The one who documents everything Champagne Bottle — Because every occasion deserves a little ceremony, and so does their tote. [SHOP IT →] The one whose personality is coffee Espresso Martini — Coffee. Cocktail. Both. She contains multitudes and her bag should too. [SHOP IT →] The one who's always on her way somewhere Taxi Cab — Perpetually in transit, perpetually put together. This one's for her. [SHOP IT →] The one who needs a moment Chill Pill — Not a suggestion. A vibe. Works on a bag, works as a message. [SHOP IT →] The one who has everything Lipstick — Classic. Specific. The kind of thing she wouldn't buy herself but will wear every day. [SHOP IT →] Good gifts get a thank you. Great gifts get "wait, where did you get that?" Shop All Bag Charms →